Project Capacity

The Problem That Needs A Solution

Governments and publicly funded agencies often face the same challenge: big international ambitions, but limited in-house capacity to execute.

Important export, investment, and partnership projects get delayed or shelved—not because the vision is wrong, but because teams are already stretched thin.

That’s where Rosland Growth Advisory comes in. Aaron Rosland offers fractional diplomacy and project leadership, bringing 25+ years of hands-on international experience to help you:

  1. Advance stalled initiatives – Projects that have been sitting on the corner of your desk finally move forward, with dedicated focus and senior expertise.

  2. Accelerate results – Leverage Aaron’s global networks and commercial diplomacy skills to open doors, engage decision-makers, and secure outcomes.

  3. Add senior-level capacity without permanent headcount – Access high-level trade, investment, and partnership expertise when you need it most, without the cost of a full-time hire or consultancy.

How We Work Together

Aaron doesn’t deliver another report that sits on a shelf—he rolls up his sleeves and works alongside you to deliver outcomes. Engagements are tailored but often follow this approach:

  1. Clarify Priorities: We meet to pinpoint the stalled or high-value international initiatives that need focus. This could be advancing an investment lead, moving a market-entry project forward, or unblocking a critical partnership opportunity.

  2. Map the Path Forward: Aaron brings fresh eyes and seasoned expertise to design a lean, actionable approach—identifying decision-makers, refining the value proposition, and building the right connections.

  3. Execute as Part of Your Team: Acting as a fractional diplomat, Aaron engages stakeholders, opens doors, and builds momentum. You gain senior-level execution capacity without adding permanent headcount.

  4. Deliver Tangible Outcomes: The goal is simple—turn dormant plans into measurable results: investment wins, trade outcomes, active partnerships, and renewed momentum for your international agenda.

Why It Works

Aaron has delivered 80+ international investments (worth $200M+), 550+ trade outcomes, 100+ global missions, and opened 25 overseas offices for Canadian and provincial governments. He knows how to navigate cross-border complexity, build trust, and make progress where bureaucracy and resource limits often slow things down.

When you need a seasoned hand to move key initiatives forward, Aaron becomes your trusted extension—your extra pair of senior hands and global network—so your international priorities don’t have to wait.

Areas of Expertise

  • Trade or Export Promotion

    I can help your organization drive trade and export promotion by building and nurturing buyer networks, equipping companies to succeed in international markets, and identifying and sharing opportunities that align with their capabilities. I can also help you actively promote your country’s, region’s, agency’s or municipality’s expertise, fostering global connections and partnerships that open doors for businesses.

    My work can be advisory (providing advice and guidance to your organization) or practical (providing advice and/or support to your export clients). The goal is creating actionable commercial outcomes—helping companies navigate foreign markets, connect with key stakeholders, and capitalize on opportunities to expand their reach and competitiveness.

  • Investment Attraction

    I can help your region or municipality attract foreign direct investment (FDI) by identifying, generating and closing leads from companies seeking expansion opportunities. I’ll help you gather market intelligence, strategize, and promote the unique strengths and advantages of your region or municipality, cultivate investor networks and effectively showcase your region’s attractiveness. In addition, I will help ensure a seamless experience for international investors to build confidence and long-term partnerships.

    My work can be advisory (providing advice and guidance) and/or practical (actually undertaking investment attraction work). The goal is to identify new leads and help you land them in order to increase your region’s or municipality’s economic vibrancy.

  • Internationalization

    I empower organizations with their internationalization by providing tailored support and guidance that helps you to deliver or enhance their international engagement. This includes establishing or enhancing an international office or presence, developing and executing effective global strategies, navigating the complexities of cross-cultural or international management, expert advice on immigrant integration, guiding cross-border initiatives, or supplementing your team with experienced international representation support.

    The goal is to ensure your organization is equipped to succeed in global markets, respond to changing international equations, and build meaningful, impactful connections worldwide.